In general, ROI stands for Return on investment and hence it is one way of considering profits in relation to capital invested. In other words, ROI i.e Return on investment is the relationship between the total amount you spend and the total amount you earn from a certain internet marketing campaign. Therefore the conversion ratio and RIO of your site is more important then its rankings. You can have thousands of people visit your site however if your site is not converting the visitors into buyers then the site is useless. So lets discuss more on How to increase your site/blog ROI just below. Have a look! [Read more…]