Even if you have the most powerful and hilarious text that internet has ever since, it will fail generating interest without a catchy title. In this busy, busy world, people use the title to decide whether they’re going to read the piece or not. In the world of web, headlines are important for making both readers and search engines happy. People click on titles that make them curious and search engines index titles that are descriptive enough. It may fell like pleasing everyone is impossible but great titles do follow a couple of basic rules. [Read more…]