SEO is, by nature, a competition: it’s about ranking higher than your competitor’s websites on Google SERP. So, competitive analysis should be one of, if not the most important aspect of SEO analytics: we should find out why our competitors are outranking us, and act accordingly.

Below are the 6 best tools that can help you in performing SEO competitive analysis so you can plan and execute a better SEO strategy for your software and tech company.

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