Each day, more and more businesses jump into the fold of building a website from scratch because the lure of ecommerce is now too obvious to ignore. SEO or search engine optimization is the process of making a website show up more prominently in people’s queries online. Ideally, you want to achieve do SEO through things like exquisite web design, fast page loads, and awesome content. However, these things take a lot of effort, money and time; which is why some are drawn into temptation of ‘black hat SEO‘.
Black hat SEO are tactics that is sort of cutting the line. Not only is it the faster way of gaining online visibility but it’s also riskier. Admittedly, anyone can pretty much do as he/she pleases online since it’s a free world. We’re here to caution you of SEO techniques that may end up doing more harm than good if you pursue it.
Bad SEO Techniques to be Avoided
1. Keyword Stuffing – this is not 1999 anymore. Search engine companies are close to artificial intelligence-like search algorithms for crying out loud. There is no way you’re going to fool Google for example to rank a page that doesn’t make sense only because it has repeated a keyword a hundred times.
2. Cloaking – is the when a website owner makes a search engine think it’s an entirely different website because it wouldn’t rank it as high if it found out the truth. Google will severely penalize a website if it finds out, which is usually the case.
3. Link-exchanges – a lot of websites have learned about how much progress Google has done in detecting websites that participate in link-exchanges the hard way. And when they do, it’s too late and unmixable already.
4. Duplicate Content – what’s the difference between duplicate and plagiarized content? Exactly, there isn’t any. And that’s exactly how search engines treat it. Websites with duplicate content are considered low quality sites to Google and their likes.
5. Hidden text – does you website have white font texts on a page with a white background? Don’t wait for Google to find out, because it thinks websites that has these have something to hide or is stuffing keywords or meta data. Both are heavily penalized black hat techniques in case you didn’t know.
- Link farms – we’ve mentioned previously that websites the participate in link-exchanges or link farms get penalized. In that case, the link farms themselves are down voted by Google algorithms for obvious reasons. Simply put, Google feels this site violates its regulation of ranking websites naturally.
- Article spinning – is when a website owner doesn’t have the time, skill or money to create high quality content and instead uses an article spinning software to come up with written content. This usually results in lousy articles that real people wouldn’t spend time reading.
- Comment spamming – this is an old trick of spamming the comment section of high traffic sites for a chance to drive some of those traffic into your website. This might have worked years ago, but not anymore. Website administrator can report your domain for this annoying tactic.
All Done.
charan says
decent and straight forward post … i just wonder Hidden text does people this funny trick.. all are important points but 2 points i mostly don’t like article spinning and links exchange or buying links.. that cause more damage to your blog in one word literally just killing your blog doing black hat seo. thanks for sharing your opinion in this post..
Parth Patel says
Very Decent nicely written post . such a aggressive one.
all thing is important here and in that 7th one is most important.
thanks for share
Riyaz says
Thanks for the info.. Your blog is great and looking forward to more effective articles from you!!
Rakesh says
Nice Post! You are right keyword stuffing is very bad for black hat SEO and if some bloggers think to achieve high rank by doing this then this is only possible with white hat SEO:)
Judi Bola says
nice share
i love reading ur blog
very helpfully for me
thanks
Nick Jones says
Just recently i have started learning about SEO. Before i thought one just creates a website and you done. Great article about the bad SEO techniques i should avoid.
Sumit Bajaj says
Thanks for the in-depth article. Helping me understand how little I understand about SEO
Satishw.Rathna says
Nice Blog Nice Post! You are right keyword stuffing is very bad for black hat SEO and if some bloggers think to achieve high rank by doing this then this is only possible with white hat SEO:)
decent and straight forward post … i just wonder Hidden text does people this funny trick.. all are important points but 2 points i mostly don’t like article spinning and links exchange or buying links.
Thanks For The Blog ..!!
Bhajju Shyam says
Thank you for sharing this useful information! I used to do some of these things but from now I will take care of these points
Rashed Alam says
Nice and very informative post. Thanks for sharing with us. Keep it up dear.
Farah Khan says
these information are very useful.
Barbara McKinney says
SEO isn’t an easy as task as it looks like, it’s a good thing that there are people who post some guidelines and information on
doing a proper search engine optimization. These post can be a message to people out there who do “”BLACK HAT SEO”” to cut it out
already, they are not helping theirselves at all. Keep up the good job Mr. Karan Singh Chauhan.
karan singh chauhan says
Thanks Barbara for your appreciation.
Darrell Acosta says
My point of view Black hat techniques are more dangerous to your website ranking. So keep away from such techniques and use proper google guidelines to rank your website. These article is more helpful to SEO people abut bad SEO techniques.
Janice Martinez says
Nice article. As I SEO person always follow the google guidelines and use white hat techniques to get good result. Bad techniques always harm to your website ranking. So use good techquies for best ranking.
Linda says
Hello
As we know that now days google update his algorithm. Specially Panda algorithm focus on such website who use black hat techniques & this update can take action on those sites. So i think don’t use such risky SEO techniques for your website & keep away from google penalty. This blog is give you great details about risky SEO techniques. Great work keep it up.
Thank you
Linda
Natan says
Hello,
I agree your points, nowadays google update new algorithm which more focused on black hat techniques means risky techniques. If you use such risky techniques for keyword ranking improvement. So, i think it’s a waste of time, because google algorithm catch your website & penalize your website. So great way to follow the google guidelines & keep away from penalty.
Thank you
Natan
karan singh chauhan says
Glad you like it.
David says
I read your article. I think now no one can use such bad techniques to improve their ranking. Because their are so many Google updates who keep eyes on website who use bad techniques to improve their ranking on Google. But in your blog you can give great message for BLACK HAT SEO People.
Thank you
David
Zenith says
Best article for who using bad techqiures for incresing their ranking quick in search engine. It’s more helpful for us to how keep away from using bad SEO techquies.
Nicole says
Nice Blog. Thanks for Share.
Black Hat SEO technique is not good for website.
Imran Tech says
Engaging in risky or black-hat SEO techniques can harm your website’s reputation and result in penalties from search engines. It’s essential to avoid these practices to maintain a healthy online presence. Here are some risky SEO techniques to steer clear of.
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