A question that has been quite in speculations for the past couple of years is the effect of social media metric in determining the search engine ranking for a brand. It was assumed by over 74% of the companies that social media profiles and the number of followers they have on these platforms play a potential role in improving their rank on Google. However, the myth busted when Matt Cutts from Google released a video talking about this very topic. [Read more…]
5 Ways How To Get Creative On Social Media
Whether you’re trying to build business relationships with your social network or performing key marketing strategies for your brand, it pays to have a twinge of creativity. Here are five ways to unleash your social media creativity for the benefit of your brand. [Read more…]
7 Tips for Finding a Good Career Using Social Media
Most people these days use social media in their everyday lives. Did you know that this modern platform can be seen as a special tool to help find the career for you? According to the U.S. Bureau of Labor Statistics, 70% of jobs are found through social networking. Here are some tips to help you find the job for you. [Read more…]
How to Market Your Brand on Social Media
Brand marketing is not something you normally think about if you have a small online business or just maintaining a blog, but whether you think you have a “brand” or not isn’t the point. Your online presence has to achieve recognition to get any kind of traffic, which is what you want regardless of the nature of your purpose, and that is technically a brand.
That said, successful marketing of a brand depends largely on how much authority you can muster, and in most cases today that means having a good social media presence. You only have to know that marketers fully expect a 72% increase in social media marketing spending in the next 3 years, and you will realize that social media is the way to go for your own brand marketing [Read more…]
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The Social Media Marketing Trends To Watch
Just when you thought you finally caught up with the latest social media marketing trends, you find out there’s something new. Some trends, such as Pokemon Go and Peach are ephemeral while others like real-time engagement seem to have a bigger impact.
So, what social media marketing trends should you expect to see in the near future?
Let’s have a look. [Read more…]
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15 Marketing Tips for Facebook and Instagram
Social media is among the major game changer in digital marketing and exposure. Every second, more and more users are joining their favorite social networks to not only interact with their friends but to get instant updates about the products and services they need. Among them, Facebook and Instagram are prominent in converting users into customers. [Read more…]