Want to know how to start a successful Instagram channel? Eager to make money off of it? We’ll let you know how.
Social Media Stars
If you ask people in the street to name the most famous stars and role models, you will hear very different answers. While the “older” generation will most likely recall actors, athletes and musicians, young people will undoubtedly refer to social media influencers. Probably, that’s got something to do with the subject of the essays they get assigned to write in their universities and colleges?
Nowadays, any student can cite quite a few people who made it big using Youtube, Instagram or Facebook. Of the three social media platforms, it is Instagram that has been developing particularly dynamically lately. Currently, it’s got 100 million active users, and their number is constantly growing.
This untapped marketing potential was quickly recognized and the term “influencer” coined. The word (which nobody really understood at first) was impossible to imagine a decade ago. According to various studies, quite a few consumers trust a well-known influencer more than they do a TV ad.
And this means that being an influencer can help you make a lot of money!
Although only few social media stars and Youtubers disclose their ad revenue, we can roughly estimate it. For example, German Youtuber Bibisbeautypalace earns more than 20,000 euros for a post. And let’s not forget that it is “only” a German channel. Speaking internationally, earnings can be much higher.
This post is not meant to make you feel envious of others but rather help you get your own piece of the pie.
The Basics of Becoming a Successful Instagram Influencer
Before we move on, we’d like to give you a little warning: our tips aren’t a “100% guarantee of success”. Even the most comprehensive guide won’t give it to you. We just want to show you what you can do with social media (especially Instagram) and what your first steps should be.
This is not a tutorial on “How do I open an Instagram channel?”, either. We assume that you can do it without our help.
Set Yourself Clear Goals
We understand that the temptation to get rich quickly with Instagram may be too strong to resist. And even though some people may have been able to do that, it is something pretty unrealistic.
Before you decide to make money with Instagram, you should think about what you really want to achieve. There is a big difference between wanting to become famous or wanting to make money. You can only achieve both objectives if you have a lot of followers. That does not mean, however, that all major channels earn a lot of money.
Our tips are for those who really want to earn money. The great thing about Instagram is that you do not necessarily have to make significant investments to get a lot of subscribers. Nor should you take out a bank loan and buy an online store.
On the other hand, it will be some time before you can earn your first money. So, you should be aware of that, too.
You shouldn’t expect quick success. Do not quit your job or school to become a social media star. Set yourself some clear goals and proceed to achieve them one by one.
Find your Business Model
As already described, you do not need any concept to start an Instagram channel. Anyone can easily create unrelated posts and thus get thousands of followers. However, if you look at the biggest Instagram channels, you’ll see that they only publish posts on a specific topic.
The Perfect Instagram Channel
Of course, there’s no such thing as the perfect Instagram channel. Nevertheless, there are some simple rules you should keep in mind to create a professionally-looking channel.
The best way to create one would be to follow instructions on the Internet. To attract a large number of followers, your channel should have a clean interface and be clearly structured. Of course, you can quickly fill it up with some poorly taken pictures but you’ll probably regret that later on.
Instead, you should organize your photos by using recurring hashtags and easily recognizable features.
Get Many Instagram Followers
You can find a lot of instructions on the Internet promising massive subscriptions within 24 hours. You should not trust them much, because the followers you’ll get are usually not worth much.
Our tips:
- Networking: Comment on other channels and target people from your industry. Thanks to good connections and partnerships you can often reach out to their followers
- Hashtags are not a panacea, but they work
- Posting content regularly: In the best-case scenario, you should have a monthly or annual plan under whereby you’ll publish content at regular intervals
- Stories: With Instagram Stories, you can sometimes be more unprofessional and publish, for example, “Outtakes”
- Raise controversial topics. Keep in mind, though, that this can also backfire.
- Should you buy followers? We’ll discuss this a bit later.
Bonus Tip: Nitreo.com is your premier way of getting more followers on Instagram. Nitreo makes sure your Instagram accounts keep growing, without any of the hassle you’d normally associate with an Instagram growth service.
4 Ways to Earn Money with Instagram
You should only start thinking about making money with Instagram if you already have a good foundation. However, that doesn’t necessarily mean that you can’t try. There are companies that are specifically looking for new channels to publish their ads on them.
Nowadays, there are no limits to how much you can earn on Instagram. We would like to let you know about the most effective ways of doing that.
Advertising Orders / Product Placement
The most common form of influencer marketing is paid contributions and product placement. At some point, requests for them will come automatically.
It is important to keep in mind the following: at first, you will probably get offered a free product, e.g., a hand cream, clothes, or a book.
Although free products are pretty tempting, you shouldn’t accept the offer without inquiring about the attached conditions. You should generally reject “purchased opinions” and insist on the fair evaluation of the product. Believe us, your subscribers will quickly notice if you are honest or not.
However, you won’t earn any money by advertising free products. The more followers you have, the more likely it is that the post will be paid for. However, at some point, expenses involved in getting more followers will not be covered by ad revenue.
One post per 1000 followers is worth 5 euros, so if you have 20,000 followers, you can expect to earn $100 for a post.
However, this amount can vary greatly depending on the topic and target group. For example, beauty and fitness products are paid for better than lifestyle and gaming ones.
There is nothing wrong with directly asking companies for cooperation. If you bring yourself to do that, we advise you to go for technology and gaming sectors where products get sent to small social media accounts. Contact the company directly (preferably by email), and discuss all the details.
Even if everyone claims otherwise, each product placement and paid post must be marked as advertising. And it doesn’t matter whether it is a post, a story or just a link.
Your Own Product
You get the highest profit margins by selling your own products. However, to achieve that, you’ll need to invest a lot of time and effort, as well as have substantial start-up capital.
First of all, you should keep in mind that Instagram is not intended for direct sales of products. The only link that can be found on an Instagram channel is in the biography section. To be able to sell a product, you will need your own website or online shop. The quickest and most cost-effective way is to sell your products via Amazon Marketplace or on eBay. However, those platforms charge fees, so you should bear that in mind, too.
Wondering which products can be sold on Instagram? Well, just have a look at some of the successful influencers. Quite often you will find your own beauty products, protein shakes, books or decorative items.
However, you should keep in mind that manufacturing your own products, especially foods, is often subject to strict guidelines. Therefore, baking cookies and selling them on the Internet will not be that easy. Many products major influencers sell are by no means self-made or original. An energy drink with a cool logo of a social media star on it contains the same stuff as the one from a discounter. The only difference is the price which is three times higher .
By the way, selling ebooks ensures the best profit margin and lowest storage costs.
Merchandising
For many well-known influencers, merchandising is an important money-making tool. However, it will take a lot of time before your subscribers start to buy T-shirts and caps with their faces on them. Therefore, you’d better concentrate on selling classic products that are not necessarily connected with yourself.
The easiest way to produce your own clothes is through third-party suppliers, such as Spreadshirt.
IV Affiliate Marketing
You get paid commissions for mediated sales. The most likely option for you in this regard would probably be Amazon Partner Set. You can sign up for free there and start earning money on Amazon Sales. Keep in mind, though, that almost any major online shop offers this possibility, too.
As mentioned before, no links can be added in Instagram posts You can only add one in the Biography section, and that’s a big problem. There several ways of handling that predicament:
- Solution 1: Affiliate marketing via Facebook
- Solution 2: Apply for one specific product per post and modify the link in the Biography section over and over again.
Should I Buy Instagram Followers?
The fastest way to get many subscribers on Instagram is to purchase them. This method is very controversial, but it is still used by many Instagrammers.
Buying followers is not prohibited but you should think twice before taking this step.
This is because although there are plenty of Instagram growth services out there, not all of them are able to deliver on their promises. With this in mind, if you are considering using an Instagram growth service like Social Buddy to give your profile a boost, then it is strongly recommended that you read plenty of reviews first.
How Expensive Are Followers on Instagram?
There are many ways in which you can buy Instagram followers. The prices vary greatly, depending on the quality of the purchased subscribers. For example, getting 500 real Instagram followers will cost you €59. Socialmediamarket has a package of 10,000 followers for $100.
However, you should keep in mind that you won’t be buying real “followers”. You’ll mostly likely be getting Asian-click farms, which will only leave likes, if at all.
With a relatively small investment, you can get a substantial number of followers that will take others years to achieve. Now you should ask yourself, “How can I benefit from that?”
Does it Make Sense to Purchase Followers?
In reality, a channel is more attractive if it already has many subscribers. The first thing users and advertising companies pay attention to is the number of followers you have. How will they know that you paid to get them? It is quite possible that you will get some offers this way. On the other hand, this approach is no longer a panacea, because more and more agencies and advertisers are seeing through this scam. If your channel has tens of thousands of followers but only 20 likes per post, then something is wrong with it.
If f you really want to succeed quickly, then buying followers is certainly worth considering. We would not recommend it but there are a lot of people who have been quite successful at it.
Summary
Making money with Instagram is quite possible if you set yourself some clear goals. Becoming a lifestyle influencer is not the only business model that can work. It is much more important to increase the number of your followers by using targeted marketing campaigns and actively looking for opportunities to make money.
Instagram marketing requires professionalism, know-how and a bit of luck. When it comes to know-how, you can easily rely on others who are more familiar with the topic.
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there are nowadays master-class where its been taught that how to be a good content creator to become successful on insta..
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